In our last blog post, we discussed various strategies that fall under the digital PR umbrella. Today, we are discussing even more digital PR strategies for home technology professionals. More Digital PR Strategies for the AV Industry Video Campaigns Video campaigns can be a great alternative for those that are still intimidated by live videos.
As we’ve mentioned before, digital PR in the AV space is in essence traditional PR using digital methods and strategies to reach audiences. But what does this mean for home technology professionals exactly? In this blog post, we will discuss the specific types of efforts that fall under digital PR. Digital PR Efforts for Home
When you think of PR, you might think of getting mentions on media outlets, industry associations such as CEDIA, AVIXA and CTA, sending out press releases, or even giving press conferences – and you’re right. But nowadays, the tools used to get recognition have evolved, putting aside traditional distribution methods in favor of digital ones.
SoundTube Entertainment’s IPD-Hub 2 DSP Amplifier enables IP-based distribution for traditional 70v/100v audio Overland Park, Kan. – Dec. 5, 2019 – MSE Audio, parent company of SoundTube Entertainment, Soundsphere, dARTS, Phase Technology, Induction Dynamics, SolidDrive and Rockustics, announces the SoundTube Entertainment IPD-Hub 2 DSP Amplifier featuring Dante-enabled audio distribution is now shipping. The IPD-Hub 2
Email marketing is the best resource to get in front of your consumers one-on-one, with the ability to send personalized content to each of your audience segments. Email marketing is far from dead. Email marketing has come a long way. Nowadays, you can pretty much slice and dice your email list with as many fields
When it comes to email marketing, there are many things Home Technology professionals can consider. From setting up your marketing automation platform to sending out successful email campaigns, you’ll want to make sure to dot your i’s and cross your t’s. But now that you have all that ready, what should you send? Here are
Monitor and control up to four host devices with two advanced KVM processor. Brea, Calif. – November 14, 2019 – KanexPro, an industry-leading provider of connectivity solutions to the IT and AV markets, announces the 4k Quad Multiview 4X1 KVM Switch and the Multiview 4X1 KVM Switch. With KanexPro’s Multiview KVM Switches, users can connect up to 4
Bridge better connects beverage alcohol suppliers to consumers. Tampa, Fla. – November 13, 2019 – Florida Funders, a venture capital fund and crowd-funding platform providing early-stage capital to Florida companies, today announced the fundraising total of $917,000 in Tampa-based Bridge, formerly known as Proof Network, which is closing the information gap between beverage alcohol suppliers and their
Nick DeClemente started his custom installation career in 2001 with a small integration firm. As his technical skills grew, he moved on to work with a large custom integrator in the metro New York area. Seven years ago, Nick found himself an entrepreneur when the owner of the company he worked with closed the business.
Farmingdale, NY. – October 28, 2019 – beyerdynamic, one of the world’s leading manufacturers of headphones, microphones and conferencing products, is now shipping Unite AP4 Access Point, a multifunctional device which can be used either as a 4-channel transmitter or as a 4-channel receiver for microphone operation with an individual return channel. Unite AP4 expansion component
There’s no doubt that videos are a great tool to promote your AV business. AV professionals can tell their story visually, highlight product features and share their experience at events, among many other things. One must keep in mind though, that video distribution is as important as developing the video! Without an effective distribution strategy,
Lenexa, Kan. – October 14, 2019 – Chapman Cooper, founder of Chapman Cooper and Associates, brings a rich history in audio through live productions and recording to distribution and sales. Chapman’s experience has led him to over 250 installation of major sound systems and over 5,000 live shows ranging from a wide variety of genres.
In our last blog post, we shared six tips for impactful presentations. Whether you are a seasoned presenter or new to the game, here are even more recommendations when you are making a CEDIA Expo presentation. The Makings of a Great CEDIA Expo Presentation Come prepared The presentation gods like to play a little trick
The first truly universal access point mount now makes new construction installations easier with new bracket and dealer promotion Miami, Fla. – September 25, 2019 – WhyReboot announces the availability of the Paramount universal access point mount rough-in bracket WR-PMT-BKT. The rough-in bracket, highly requested by dealers, allows installation during pre-construction ensuring a perfect installation
Aww, PowerPoint… most of us have a love-hate relationship with this handy presentation program. We’ve all sat through ‘The.Most.Boring.Presentation.Ever’. at some point in our lives and while we stare at the crammed paragraphs in each slide, we must have probably wondered, “are my presentations this bad?”. To make sure you don’t make the list of