From a branding perspective, Marketing Matters was an integral component in taking the concept of AVAD and turning it into the brand AVAD. Their custom published materials have always been first rate and have added significantly to our growth. Coleen has put together a highly motivated and extremely professional staff.
Marketing Matters has been a tremendous asset in building AVAD into the industry's leading distributor. Since the inception of AVAD, the team at Marketing Matters has excelled at strategizing and implementing AVAD’s marketing and public relations activities. Marketing Matters' understanding of the industry's various channels have been crucial when we needed to grow and adapt to industry changes. The agency's talent, creativity and desire to excel continues to push AVAD ahead of our competitors. They are a fun team to work with, and their professionalism is beyond reproach. Plain and simple, their actions produce measurable results.
I have worked with Marketing Matters on and off for over 10 years. With a talented and diverse group of professionals, they have supported a wide variety of projects including website development and programming, design and layout, copy writing, social media, public relations, online analytics, database management, email campaigns, print, catalog, still and video photography, SEO, and website optimization. Last year, they even facilitated helping me build an interactive game/shopping app. The Marketing Matters team is professional, exceptionally well-rounded, and an extremely cost-effective agency partner. If you decide to partner with them, I believe you will find them to be a valuable and viable partner, regardless of your brand.
December 30, 2019
In our last blog post, we discussed various strategies that fall under the digital PR umbrella. Today, we are discussing even more digital PR strategies that you can use in your business. Video Campaigns Video campaigns can be a great alternative for those that are still intimidated by live videos. You have more time to
December 16, 2019
As we’ve mentioned before, digital PR is in essence traditional PR using digital methods and strategies to reach audiences. But what does this mean exactly? In this blog post, we will discuss the specific types of efforts that fall under digital PR. Press releases sent to digital outlets Press releases are still important PR tools,
December 11, 2019
When you think of PR, you might think of getting mentions on media outlets, sending out press releases, or even giving press conferences – and you’re right. But nowadays, the tools used to get recognition have evolved, putting aside traditional distribution methods in favor of digital ones. Digital PR is in essence traditional PR using