Marketing Matters Minute – Episode 3 – Measuring Consumer Electronic PR Success

Marketing Matters Minute – Episode 3 – Measuring Consumer Electronic PR Success

PR is an part in building credibility and raising awareness of your consumer electronic product and/or services. Company’s have a hard time putting a specific value to a PR program. Director of PR Morgan Lawrence discusses how measurement can be attained.

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Watch industry marketing veteran Coleen Sterns Leith and manufacturers representative and distributor Dave Silkin as they discuss the past and current situation of the AV market. Hosted by MEPO.

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