By Coleen Sterns I believe we all have an obligation to give back. That’s why I’m involved with both the CEDIA Professional Services Action Team and CEA’s Home Audio Division Board. When helping these organizations, naturally I migrate to the marketing and promotional tasks. It’s no surprise that both groups are using social media as
Niles Audio, The First Name In Custom Installation®, has been named the leader in “Brand Name Recognition” among custom installation professionals in the category of “Distributed Audio/Video, CI Speakers, Power Management and Accessories” according to the 2011 inside track Supplier Loyalty Test. The distinction as the brand name most recognized by professional installers upholds Niles’
Powerline Control Systems, Inc., the manufacturer of PulseWorx lighting control for residential and light commercial applications, and inventor of Universal Powerline Bus® (UPB) technology, is kicking off its PulseWorx Project of the Month contest, a competition that will challenge dealers to showcase their most notable lighting control solutions. Beginning in April, each month PCS will
KEF, the renowned manufacturer of innovative, reference-quality loudspeakers, has announced the launch of Universal Wireless System 2.0. Using advanced, proprietary technology to eliminate interface with potentially conflicting devices, the wireless system transmits CD quality sound to speakers and features enhanced software and a more powerful transmitter than the previous version. The KEF Universal Wireless System
KEF, the renowned manufacturer of innovative, reference-quality loudspeakers, has announced its T Series Flat Panel Loudspeaker line has been awarded Gold in the “Speaker of the Year” category by the 2011 CEA TechHome Mark of Excellence Award committee. As one of the thinnest high performance home theater and flat panel audio systems, the KEF T
KEF, the renowned manufacturer of innovative, reference-quality loudspeakers, has introduced two new series of in-ceiling loudspeakers into its impressive range of Custom Installation (Ci) loudspeakers. All models of KEF’s easy-to-install lineup of Ci loudspeakers feature an all-new Ultra Thin Bezel design. The new QR series are driven by KEF’s legendary Uni-Q® technology, providing custom installers
Last year Leisure Creations Furniture approached Marketing Matters to improve the design of its 48-page product catalog. Leisure Creations felt its previous catalogs didn’t communicate the quality and design capabilities of its high-grade commercial pool and patio furniture. We worked with Leisure Creations to create great images of its furniture line, develop compelling and concise
Powerline Control Systems, Inc., the manufacturer of PulseWorx lighting controls for residential and light commercial applications, and inventor of Universal Powerline Bus® (UPB) technology, will provide dealers and attendees to EHX 2011—held March 17-19 in Orlando, Fla.— with an opportunity to learn more about its advanced, easy-to-install lighting control solutions. Attendees to the show who
In 1997 Kevin Costner starred in The Postman. If you’re not familiar, it was set in a post-apocalyptic America where Costner stumbles onto a USPS uniform wherin he begins an elaborate con game that ends up rebuilding America. During the flick, Costner has to lie and say that he’s been in touch with the (non-existent)
Bill Gates is believed to have said, “If I was down to my last dollar, I’d spend it on public relations.” It’s no secret that public relations is one of the most effective tools in building awareness for your company, regardless of its size or service and product offering. However, given its effectiveness, many companies
Big Brothers Big Sisters of Broward is proud to announce the addition of several leaders of the South Florida community to its Board of Directors. Newly appointed members of the Big Brothers Big Sisters of Broward County include Coleen Sterns Leith, president of Marketing Matters; Leon Garza, managing partner for LG Capital Solutions; Thomas Campbell,
KEF, the renowned manufacturer of innovative, reference-quality loudspeakers, has announced the new T Series Flat Panel Loudspeaker line has been named a finalist for “Speaker of the Year” by the 2011 CEA TechHome Mark of Excellence Award committee. As one of the thinnest high performance home theater and flat panel audio systems, the KEF T
Niles Audio, The First Name In Custom Installation®, announced that its new ICS Ceiling Mount Loudspeakers have been selected by the 2011 CEA TechHome Mark of Excellence Awards as a finalist for “Speaker of the Year”. Niles’ ICS Ceiling Mount Loudspeakers provide an uncompromising combination of designer-oriented aesthetics, high quality sound performance and ease of
Aurielle Vineyards, LLC. a producer of hand-crafted, ultra-premium wines from California, today announced that The Wine Enthusiast, in its February 2011 issue, has awarded the release of the latest hand-crafted limited production wine, the 2007 Aurielle Cabernet Sauvignon, with 90 points. The grapes that produced the 2007 Aurielle Cabernet Sauvignon come in equal proportions from
Powerline Control Systems, Inc., the manufacturer of PulseWorx lighting control for residential and light commercial applications, and inventor of Universal Powerline Bus® (UPB) technology, has introduced Mi LightStyle; an independent, cost-effective hardware/software package that allows system control by the most popular Internet-connected smart-phones, tablets and computers. “With its easy installation and extraordinary flexibility, Mi LightStyle
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