3D Now Theater Easily Converts Any 2D HD Display to Stunning 3D Experience

3D Now Theater Easily Converts Any 2D HD Display to Stunning 3D Experience

3D Now LLC is proud to introduce 3D Now Theater, the world’s first non-anaglyphic frame-sequential stereoscopic processor. The 3D Now Theater is a universal processor that converts any 2D HD display with an HDMI input–new or old–into a high quality, stereoscopic 3D display in three simple steps.

3D Now Theater plays 3D content from virtually any 3D-enabled source, including Blu-ray players, gaming consoles, cable and satellite, the internet and more, in stunning 1080p resolution–all for the fraction of the price of replacing a users existing 2D TV or projector. The applications for 3D Now Theater are unlimited and it’s so easy to setup, users could disconnect it in minutes and take to a friend’s house to watch a 3D movie or TV broadcast or play at 3D game.

“Almost everyone wants to enjoy all of the great new 3D content becoming more and more available, but most people don’t want to invest in a new 3D-ready flat panel display or projector,” said Doug Smith, director of sales for 3D Now. “3D Now Theater is the perfect solution for instantly converting those 2D displays into high performance 3D experience.”

To achieve “instant 3D”, 3D Now Theater utilizes 3D Now’s proprietary frame interleaving with active shutter technology. 3D Now’s system integrates the latest 3D standards and is far superior to either the passive shutter or the older anaglyphic technologies – used in alternative products. Passive technology skips every second line of the frame in the processing thus delivering a lesser quality picture while the anaglyphic format does not store the color schemes in the processing degrading the picture quality. 3D Now’s active shutter technology is the most advanced technology and delivers a true stereoscopic 3D viewing that doesn’t derogate the original source.

High quality 3D performance is also achieved thanks to 3D Now’s Active Shutter RF Eyewear. Unlike competitive IR eyewear, the 3D Now Eyewear allows the viewer to turn his or her head without losing synchronization,  achieving a smooth, continuous 3D presentation. Critical to maintaining the qualities of the original content, the 3D Now Eyewear features high contrast ratio, high uniformity and fast response time. The 3D Now Eyewear is comfortable to wear and large enough to  wear comfortably even over prescription glasses.

The 3D Now Theater processor will be available through authorized dealers and retailers in the U.S. beginning in February or March of 2012.

3D Now will showcase the new 3D Now Theater at Booth 21166 (The Powerhouse Alliance booth) in the South Hall at CES 2012, held January 10-13 in Las Vegas, Nevada.

About 3D Now LLC

3D Now is the world’s first producer of non-anaglyphic frame-sequential stereoscopic processors. 3D Now’s unique technology allows users to instantly and easily convert high definition 2D displays into 3D displays. For more information on 3D Now, visit http://www.3dnow.com.

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