Marketing Matters, a strategic integrated public relations, marketing and advertising agency specializing in consumer electronics and luxury goods, has been named the agency of record for AudioXperts, a new luxury audio brand.
As part of the partnership, Marketing Matters will work with the executive team at AudioXperts to develop a strategic brand launch plan incorporating a range of marketing and public relations activities targeting B2B and consumer audiences.
With over 100 years of combined expertise and passion, the team at AudioXperts provides consumers with products that exceed expectations by bringing products to market that incorporate the best audio components with distinctive, decor-friendly designs.
“AudioXperts will bring a unique level of quality performance and supreme design to the luxury market,” said Coleen Sterns Leith, president of Marketing Matters. “We are very pleased to be providing public relations and marketing services for products that are so thoughtfully conceived and available in sophisticated, flexible, and intuitive designs.”
“Marketing Matters is one of the most respected PR and marketing agencies within the consumer electronics industry,” said Eli Harary, president of AudioXperts. “We’re thrilled to have the opportunity to leverage the expertise of Marketing Matters’ team as we set forth in building awareness for AudioXperts and our product lines.”
About Marketing Matters
Founded in 1997, Marketing Matters is a full-service integrated marketing communications agency based in Hollywood, Florida. The agency offers turnkey management and high quality marketing materials and services, helping its clients manage their brands effectively and in turn expand their market presence. Among Marketing Matters’ specialized services are: public relations, advertising, programs and product launches, and the design of promotional materials that range from a single page flyer to a monthly newsletter or a sophisticated, glossy, custom-published consumer magazine. Marketing Matters also provides full trade show and event management, Web site design and development, corporate identity development and other services that ensure successful branding and realization of marketing objectives. For more information about Marketing Matters and its services, visit http://www.marketingmatters.net
AudioXperts is an audio company, dedicated to delivering unique audio solutions, with best in category/class design, incorporating only the highest quality materials, while delivering exceptional sound quality and performance. The AudioXperts Team brings over 100 years of combined expertise and passion in order to provide consumers with products that exceed expectations. By incorporating the finest materials and applying the latest technologies, in sophisticated, flexible and intuitive designs, AudioXperts ensures an extraordinary user experience and unparalleled pride of ownership.
Coleen Sterns Leith
President, Marketing Matters