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KanexPro Debuts New Lineup of Centrally Controlled NetworkAV over IP Encoders and Decoders

An easy-to-use, just drag and drop software for controlling & switching set to launch at InfoComm 2018   Brea, Calif. – May 22, 2018 – KanexPro, an industry-leading provider of connectivity solutions to the IT and A/V markets, announces a new line of centrally controlled NetworkAV over IP Encoders and Decoders, which will debut in booth C3944 at

Marketing Budget: Getting the Most Bang for Your Buck

“Many companies that don’t survive are typically the ones that don’t have a marketing budget; they’re like flowers dependent on occasional rain.” — Coleen Sterns Leith President, Marketing Matters Ultra Hi Def Marketing: 5-Step Guide to World Domination in the Tech Industry   For many business owners, in the list of things they look forward

AVAD Releases New Interactive Accessories Catalog

New interactive product catalog features the latest installation accessories   Scottsdale, Ariz. – May 16, 2018 – AVAD LLC, North America’s leading provider of solutions for the residential and commercial custom installation market, announces the new Interactive Catalog – 2018 Accessories Edition, featuring a variety of CI focused solutions for residential and commercial installations. The

It’s All in The Name

After last week’s blog post on branding, we decided to delve a bit deeper on one of the most important elements of your brand: Your product name. Most of the time, naming a product or service can be a complicated matter. Other times, a spur-of-the-moment epiphany. Hopefully, you put some thought into naming your product

Mother’s Day Tech 2018

Flowers Don't Come with USB Ports We all know how hard it can be shopping for Mother's Day. Every year we struggle to pick between flowers, jewelry, and chocolates to give her, as Mom struggles to seem surprised that she would receive anything! She just wants a card once in a while, right? Wrong! She

Draper to Debut Digital Signage Casing and Videowall Structure at InfoComm 2018

(Spiceland, Ind.) – May 4, 2018 – Draper, a leading manufacturer of projection screens and projector and flat-panel display lifts, is now the exclusive source for the broad Smart Media Solutions (SMS) line of casings, mounts, and structures for LCD displays in North America. This offering complements and strengthens Draper’s Custom Audiovisual Solutions range and

Let’s Talk Branding

“Understanding your identity is the origin of marketing your company correctly.” — Coleen Sterns Leith President of Marketing Matters and author of Ultra Hi Def Marketing: 5-Step Guide to World Domination in the Tech Industry     Imagine if McDonald’s swapped their golden arches for something else every few years. If Facebook changed their iconic

MSE Audio Adds SoundTube STNet Pendent Speakers

IP-addressable and Dante-enabled pendant speakers   Overland Park, Kan. – April 30, 2018 – MSE Audio, parent company of SoundTube Entertainment, Soundsphere, dARTS, Phase Technology, Induction Dynamics, SolidDrive and Rockustics, is pleased to announce that STNet IP enabled Pendant speakers are now shipping. The first pendants in the industry with Dante capability, the IPD-RS62-EZ and

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